Hyundai Motor launches the new Grandeur… Pre-orders reach 32,000 units, a record high

*This content was translated by AI.

Hyundai Motor unveiled its flagship sedan, the "New Grandeur," on May 14 and began full-scale sales. This model is a facelift version based on the sixth-generation Grandeur launched in 2016, featuring a design oriented toward the future and various advanced technologies to enhance its appeal.

Externally, the front fascia showcases Hyundai Motor's new design direction, with the "Parametric Jewel" pattern radiator grille, LED headlights, and daytime running lights seamlessly connected. The vehicle's length measures 4,990mm, 60mm longer than the previous model, while the wheelbase and width have increased by 40mm and 10mm respectively, providing a spacious interior.

Inside, a smoothly connected display integrates a 12.3-inch cluster and a 12.3-inch navigation system, while electronic shift buttons and premium materials emphasize the luxury of the flagship sedan. Four engine options are available: 2.5 gasoline, 3.3 gasoline, 2.4 HYBRIID, and 3.0 LPi.

The 2.5 gasoline model delivers a maximum output of 198 horsepower and a combined fuel economy of 11.9km/ℓ. The 3.3 gasoline model features 290 horsepower and applies an R-MDPS system to improve steering responsiveness. As a safety feature, the Forward Collision-Avoidance Assist-Junction Turning (FCA-JT) technology, which prevents collisions with oncoming vehicles when turning left at intersections, was applied for the first time by Hyundai Motor.

Additionally, advanced convenience features were installed, including a reverse guide lamp that projects guide lines onto the road surface when reversing, and Remote Smart Parking Assist (RSPA), which supports parking and exiting the vehicle from outside using a smart key. An air purification system equipped with a fine dust detection sensor and a micro air filter manages indoor air quality in real time.

The New Grandeur recorded 32,179 pre-orders within 11 days of the start of pre-sales, setting a new record for the highest number of pre-orders in history. The sales price starts at 32.94 million won for the gasoline 2.5 model, 35.78 million won for the gasoline 3.3 model, 36.69 million won for the HYBRIID model, and 33.28 million won for the LPi model. Hyundai Motor has not hidden its ambition to demonstrate the true value of intelligent mobility, starting with the Grandeur this year.

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*This content was translated by AI.