Cadillac and GMC Open New Showroom in Incheon… Expanding Sales Network in the Capital Region

*This content was translated by AI.

Cadillac and GMC announced on the 29th that they officially opened a new showroom in Guwol-dong, Namdong-gu, Incheon Metropolitan City. This showroom is the 12th nationwide store to feature vehicles from both brands together.

Cadillac and GMC have been expanding their sales network by consecutively opening showrooms in Suwon last October, Seoul Songpa in January this year, Busan Haeundae in April, and now Incheon. The area around Guwol-dong, where the Incheon showroom is located, is a district where imported car showrooms are clustered, and it is close to various living and business facilities such as the Namdong Industrial Complex, government offices, and department stores. The showroom is situated on a 12-lane divided avenue.

The new showroom was built on a scale of approximately 363.6㎡ (110 pyeong) and features a 28-meter-long front facade designed with full glass. Inside, a total of six vehicles can be displayed, and a dedicated space has also been prepared exclusively for GMC's flagship model, the 'GMC HUMMER EV SUV'.

This showroom is operated not by a direct management system run directly by Cadillac and GMC, but by AJU Motors, an official agent under the automotive division of the AJU Group. AJU Motors currently manages the Suwon showroom and the Cadillac Suwon service center, and provides vehicle purchase and consultation services to Incheon-area consumers based on its accumulated experience in imported car distribution and customer service know-how.

Hector Vizcarrondo, President of GM Korea, stated, "With the opening of the Incheon showroom, more customers will be able to experience Cadillac and GMC firsthand," and added, "We will continue to expand our network to broaden our touchpoints with domestic customers."

<© STARNEWS. All rights reserved. No reproduction or redistribution allowed.>

*This content was translated by AI.