Renault Korea Opens Busan Flagship Showroom 'Renault Dongnae'… Declares Launch of 'Busan New Tech Center' in 2027

*This content was translated by AI.

Renault Korea announced on the 2nd that it held the opening ceremony for 'Renault Dongnae,' its second flagship showroom, located on Myeongnyun-ro in Dongnae-gu, Busan, on the 1st. Nicolas Pary, CEO of Renault Korea, along with key figures from the Busan region, attended the event. Renault Korea emphasized its identity as a global company headquartered in Busan under the slogan 'Renault, Made in Busan. Driven by Busan.'

In conjunction with this, Renault Korea officially announced plans to establish the 'Busan New Tech Center,' targeting an early 2027 launch. The Busan New Tech Center is being promoted to maximize efficiency by relocating key research and development capabilities related to future vehicle development—such as development certification and safety testing, which have been concentrated in Yongin, Gyeonggi Province—to Busan, thereby linking them with the production process.

Renault Korea plans to initially invest approximately 70 billion won in facility construction to integrate and build 17 core R&D facilities within its Busan plant, including a crash test track, simulated crash testing equipment (SLED), and multi-purpose environmental test chambers. Through this, the company aims to complete an 'End-to-End automotive production ecosystem' in Busan that covers the entire process from new vehicle testing to final production.

Meanwhile, Renault Korea also signed an 'Industrial Finance Memorandum of Understanding for Mutual Growth in the Regional Automotive Industry' with BNK Financial Group on the same day. The two parties agreed to expand industrial finance support for new car dealerships and parts and maintenance partners, as well as enhance convenience in automotive financing for regional customers, continuing a virtuous cycle of the local economy and cooperative mutual growth.

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*This content was translated by AI.