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[2026 BIMOS] Chabot Motors Unveils Pickup Truck 'Ram 1500' for the First Time in Busan

Published:

Kim gyeong-soo

*This content was translated by AI.

Ram 1500/Photo=Reporter Kim Kyung-soo
Ram 1500/Photo=Reporter Kim Kyung-soo

Chabot Motors, the Korean retail partner of Ram, unveiled two latest model 'Ram 1500' pickup trucks for the first time at the '2026 Busan Mobility Show' held at BEXCO in Busan on the 26th.

The newly unveiled Ram 1500 is equipped with a 3.0L Hurricane HO inline-six twin-turbo engine and a TorqueFlite 8-speed automatic transmission, replacing the existing V8 engine. It delivers a maximum output of 540 horsepower and a maximum torque of 72.0 kg·m, capable of accelerating from a standstill to 60 mph (approximately 97 km/h) in 4.6 seconds.

Ram 1500/Photo=Reporter Kim Kyung-soo
Ram 1500/Photo=Reporter Kim Kyung-soo

The displayed vehicles are available in two trims tailored to the demands of domestic customers: the fully optioned luxury flagship trim 'Limited' and the high-performance off-road trim 'RHO'.

The 'Limited' trim features Natura Plus leather and real open-pore wood materials, equipped with first-row massage seats and second-row seats offering the class-leading maximum legroom and up to 8 degrees of recline. It is also equipped with 'Active Level 4 Corner Air Suspension', which adjusts the vehicle height in five modes according to driving conditions.

The 'RHO', an off-road-specialized trim, enhances control with long-travel suspension and 'Bilstein Black Hawk e2 adaptive dampers'. It applies a front hood high-flow duct, wide overfenders, 18-inch beadlock wheels, and 35-inch tires. Inside, nine driving mode dials including Baja mode and aluminum paddle shifters are installed.

Ram 1500/Photo=Reporter Kim Kyung-soo
Ram 1500/Photo=Reporter Kim Kyung-soo

In terms of practicality, it features a 'Multi-Function Tailgate' that opens left, right, and downward in a 6:4 ratio, and a lockable storage space 'RamBox Cargo Management System' with waterproof, drainage, and power outlet functions. As digital equipment, it is equipped with a total of over 50 inches of screens, including the first 10.25-inch front passenger interactive display in a pickup truck, a 14.4-inch center touchscreen, a 12.3-inch digital cluster, and a 10-inch head-up display. Additionally, over 100 safety specifications are standard, including a Harman Kardon premium audio system with 19 speakers, a trailer reverse steering control system, and a 360-degree surround view.

Ram 1500/Photo=Reporter Kim Kyung-soo
Ram 1500/Photo=Reporter Kim Kyung-soo

Meanwhile, the 2026 Busan Mobility Show will operate at BEXCO in Haeundae-gu, Busan, until July 5.

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*This content was translated by AI.

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