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Kyowon Life Appoints Korea's First Traditional Funeral Master Yoo Jae-cheol as Advisor on Funeral Culture and Service Quality

Published:

Jeon Siyoon

*This content was translated by AI.

(From left) Seo Dong-hyuk, Business Representative of Kyowon Life; Yoo Jae-cheol, Korea's First Traditional Funeral Master; and Choi Han-gil, Head of Kyowon Eum Funeral Hall Division, pose for a commemorative photo at the appointment ceremony for funeral culture and service quality advisory roles. /Photo provided by Kyowon Life
(From left) Seo Dong-hyuk, Business Representative of Kyowon Life; Yoo Jae-cheol, Korea's First Traditional Funeral Master; and Choi Han-gil, Head of Kyowon Eum Funeral Hall Division, pose for a commemorative photo at the appointment ceremony for funeral culture and service quality advisory roles. /Photo provided by Kyowon Life

Kyowon Life announced on the 4th that it has appointed Yoo Jae-cheol, Korea's first Traditional Funeral Master, as an advisor on funeral culture and service quality.

This appointment was made to enhance the funeral service quality management system in line with continuous member growth and the expansion of Kyowon Eum funeral hall infrastructure, aiming to provide customers with more professional and highly reliable services.

Yoo Jae-cheol will serve as an advisor on improving service quality and advancing funeral culture by providing consulting on service quality for Kyowon Life and Kyowon Eum funeral halls, conducting specialized training for funeral directors, developing funeral culture content, and engaging in funeral culture improvement activities.

In particular, Kyowon Life plans to actively reflect Yoo Jae-cheol's over 30 years of field experience and know-how in funeral director education and service operations to raise the standard of funeral services by one level. Through this, the company intends to continuously strengthen service quality at customer touchpoints and contribute to the spread of proper funeral culture.

Yoo Jae-cheol is a leading domestic funeral expert who was selected as Korea's first Traditional Funeral Master in 2017. He has handled state funerals for Choi Kyu-hah, Roh Tae-woo, Kim Young-sam, Kim Dae-jung, and Roh Moo-hyun Jeon (President), as well as the tomb construction for Samsung Group's late Lee Geon-hui (Chairman) and the funerals of CJ Group's late Lee Maeng-hui (Chairman), national MC Song Hae, and other prominent figures in Korea. He also served as a funeral consultant for the movie "Pamyo," which broke through 10 million viewers, and is known as the real-life model for the funeral director character portrayed by actor Yoo Hae-jin.

A Kyowon Life official stated, "We expect Yoo Jae-cheol's rich experience and expertise to serve as an opportunity to further elevate the caliber of funeral services at Kyowon Life and Kyowon Eum." The official added, "This appointment is significant in that it lays the foundation for providing more customers with high-class funeral services reflecting the master's philosophy and know-how."

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*This content was translated by AI.

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