*This content was translated by AI.
Michelin Korea is introducing 21 new sizes of its premium all-weather tire, 'Michelin CrossClimate 3 (MICHELIN CrossClimate 3),' to the domestic market and expanding its lineup. This move underscores the growing popularity of all-season tires in Korea over the past few years.
The models that Michelin has actively addressed include Hyundai Sonata, Grandeur, Santa Fe, Ioniq 5, and Kia K5, K8, Sorento, EV6—key vehicles in the market. Additionally, the company has expanded its offerings to cover various imported car sizes, including Genesis G70, GV70, and electrified models; BMW 3 Series, 7 Series, X5; Volvo XC40; Mercedes-Benz GLC; Tesla Model 3; and Volkswagen ID.4.
The Michelin CrossClimate 3 is designed to perform on dry roads, wet roads, and snowy conditions by applying an all-season compound. It has earned the 3PMSF (3 Peak Mountain with Snow Flake) certification, ensuring braking performance and traction on winter snow and icy roads. According to Michelin, compared to its predecessor, the CrossClimate 3 offers a 4% improvement in wet road grip and a 15% increase in tire lifespan.
The product features a V-shaped tread pattern that widens from the center toward the edges, maintaining drainage performance even as the tire wears. The MaxTouch technology maximizes the contact area with the road and distributes force during acceleration, braking, and cornering to enhance durability. For electric vehicles, Michelin has improved energy efficiency by accounting for their weight and torque characteristics.
Michelin launched 'CrossClimate' in 2015, followed by 'CrossClimate 2' in 2021, and released 'CrossClimate 3' last year, continuing to advance technology in the all-weather tire market.
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*This content was translated by AI.
