*This content was translated by AI.

Bentley Motors announced on the 27th that it has appointed T. Jon Mayer as its new executive in charge of exterior design and design operations. As executive in charge, Mayer led the implementation of the user experience (UX) design vision for Bentley's first all-electric vehicle, 'Torcal', which is set to be unveiled globally for the first time this September. Having joined Bentley in 2024, he has integrated craftsmanship and design innovation into digital experiences and played a pivotal role in successfully realizing the conceptual design vision up to the Yangsan model.
Through this appointment, Executive Mayer has gained an opportunity to expand his area of responsibility from UX to include vehicle exterior design, leveraging over 20 years of global automotive design experience and the leadership demonstrated on Torcal. Under Bentley's Beyond100+ strategy, he will oversee the development of exterior designs for Bentley's current and future product portfolio, including the Yangsan model and concept cars, with the ambition to set the design direction for next-generation luxury models and advance the future design language.

Robin Page, head of design at Bentley Motors, stated that Mayer has been a key member of the design leadership team, strengthening the connection between creative design and actual implementation, and is the right person with expertise in exterior design and collaborative leadership. Executive Mayer expressed his honor at leading the exterior design team during a critical turning point for Bentley and pledged to contribute to creating a new chapter.
Meanwhile, Torcal, which Mayer led in UX design, is the fourth model in Bentley's lineup following the Continental GT, Flying Spur, and Bentayga, serving as a key model ushering in Bentley's new era of electrification. Bentley Motors plans to officially reveal the real vehicle, details, and vision of Torcal through a global launch on September 23.
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*This content was translated by AI.





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