"Is this price real?"… Hyundai Motor launches 'Ioniq V' with a shocking price in the millions of won, overturning the Chinese market

*This content was translated by AI.

Beijing Hyundai, the joint venture between Hyundai Motor and China, announced that it will officially launch its strategic model 'Ioniq V,' which is set to lead the brand's electrification counterattack in China, the world's largest electric vehicle market, on September 29. This model, which incorporates numerous local consumer needs and advanced digital technologies, has embarked on a full-scale market offensive with its unprecedented price competitiveness as its weapon.

The Ioniq V attracted significant attention by setting a competitive price range starting from 119,900 yuan ($17,600 [approximately 24.28 million won]) in the pre-sales conducted earlier. Depending on the trim level, prices can go up to 139,900 yuan ($20,600 [approximately 28.43 million won]). The vehicle's class is comparable to a mid-size sedan, with an overall length of 4,900mm, width of 1,890mm, and height of 1,470mm, while the wheelbase reaches 2,900mm, providing a spacious and comfortable interior space.

The exterior design was led by Hyundai Motor's China Design Center, deeply incorporating local sensibilities. The front features a smooth panel without a traditional grille and split headlamps, while the side adds sporty charm with a gently sloping fastback silhouette and frameless doors. Eight original exterior color options are also available, including Cyber Gold and Dimension Purple.

Cutting-edge technology is concentrated in the interior space. A 27-inch 4K ultra-slim display equipped with the Qualcomm Snapdragon 8295 chipset is installed, and locally optimized artificial intelligence (AI) large language models such as Baidu's Ernie Bot and ByteDance's Doubao are integrated to deliver an advanced connectivity environment. Additionally, it supports highway and urban navigation pilot functions through Momenta's advanced driver assistance systems.

The powertrain operates with motor configurations of 140kW and 168kW output, equipped with CATL's LFP batteries, securing a driving range of at least 520km to a maximum of 650km based on CLTC standards.

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*This content was translated by AI.