Ministry of Culture, Sports and Tourism-Korea Tourism Organization to Pilot 'K-Tour Pass' for Foreign Tourists in Busan

*This content was translated by AI.

The Ministry of Culture, Sports and Tourism and the Korea Tourism Organization will begin a pilot operation on the 1st of the 'K-Tour Pass,' an integrated transportation and tourism discount pass exclusively for foreign tourists, in the Busan region. This initiative was established to enhance the convenience of regional travel and satisfaction with local tourism for foreign tourists by offering discounts included in a single pass.

The 'K-Tour Pass,' introduced for the first time this year, will be operated in Busan, which has the highest preference among foreign tourists, considering their demand for visiting regions other than Seoul. The pass consists of two products: 'Pass 1,' a one-day zone ticket, and 'Pass 2,' a period ticket linked with the benefits of Korail Passes for 2 to 5 days. Both products are sold for 15,000 won.

Purchasers of the pass can receive a discount at a certain rate on the fare for the Airport Railroad Express train. For the zone ticket, one-way fares for mass transit such as trains and buses traveling to Busan can be discounted by up to 40%. Additionally, buyers can select one out of 35 partner stores at major tourist attractions in Busan to use for free, and can also enjoy various discount benefits at 50 other partner stores, including experience facilities and cafes.

The K-Tour Pass will be sold through the mobile apps and websites of online travel agencies (OTAs) 'Klook' and 'Hop&Hop (Webtour).' Physical cards can be collected at Incheon Airport, Gimpo Airport, Gimhae Airport, Seoul Station, Busan Station, and other locations. The cards are equipped with a public transportation payment function. Furthermore, they can also be used as check cards by loading won onto them.

Park Min-jung, Director of the Tourism Industry Division at the Korea Tourism Organization, stated, "We expect that the 'K-Tour Pass,' which combines transportation discounts and tourist attraction benefits, will enhance foreign tourists' visits to regional areas and their convenience in moving within those regions." She added, "Starting with this pilot operation in Busan, we will make active efforts to improve the satisfaction of foreign tourists with regional tourism and promote local tourism."

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*This content was translated by AI.