SM and Aespa already 7 years away..Chart control → 30 advertising contracts alone

*This content was translated by AI.

Girl group aespa has expanded the genre with its single "Dirty Work" (Dirty Work) and sixth mini album "Rich Man" (Rich Man) in 2025, solidifying its position as a representative K-pop girl group with its unique color and musical growth.

According to Melon's recent "2025 National and Overseas Annual Chart Top 100," Espa not only ranked the highest among K-pop girl groups with "Whiplash," but also became the artist who put the most songs on the annual chart, entering a total of six songs, including the regular first album double title song "Supernova" (Super Nova) and "Armageddon" (Armageddon), "Dirty Work," "Rich Man," and Karina's solo song "UP."

He also showed his presence at the previous year-end awards ceremony. Espa was recognized for her achievements of the year by winning four gold medals, including the best dance performance girl group, the best girl group, and Whiplash, and three gold medals, including Stage of the Year and Global Artist, at the MMA 2025.

In addition, Espa not only topped the Korean song chart in China's "Tent Music Chart 2025," but also was selected as the singer of the year, the group of the year, and the song of the year (Whiplash), and proved its global popularity by being nominated for the "Favorite K-pop Collaboration" category (Feat. Flo Mill) at the 2026 iHeartRadio Music Awards in the United States.

Espa's remarkable performance continued in the advertising world. Through active activities such as mega-hit, three solo concerts, and world tours, it has global influence, popularity, and has about 30 advertising contracts with various brands as well as groups and members.

As Espa is pioneering their own path by breaking career highs with each comeback, expectations are also high for their next move. According to the members' direct spoilers at the year-end awards ceremony, Aespa is releasing its second full-length album this year. Attention is being paid to the synergy based on the more outspoken energy, expanded musical spectrum, and stronger teamwork that Espa, which is now in its seventh year of debut, will provide.

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*This content was translated by AI.