"Taylor Swift, Justin Bieber Can't Do It" BLACKPINK's YouTube Reaches 100 Million, World Celebrates [K-EYES]

*This content was translated by AI.

*[K-EYES] is a segment that introduces K-content, K-culture, and global perspectives on K-everything.*

When the news that BLACKPINK surpassed 100 million subscribers for the first time in YouTube history, global fans and media reacted enthusiastically. YG Entertainment announced on the 21st that the number of subscribers to BLACKPINK's official YouTube channel exceeded 100 million at 7:31 p.m. the previous day. It has been 9 years and 8 months since the channel was opened in June 2016. This is the first record in YouTube history by the official artist channel. YouTube specially produced and awarded the custom "Red Diamond Creator Award" to Blackpink in commemoration of this.

"Blackpink crossed the threshold that Taylor Swift, Ed Sheeran and Justin Bieber failed to reach for the first time," the IBTimes Australia said. The official YouTube blog also praised BLACKPINK for its intense performance and mega-hit songs, saying, "Blackpink has gained worldwide fame and has steadily pioneered a new way of connecting with fans." VITA Daily, a Canadian lifestyle media outlet, described the moment with the phrase "Move over, the internet—the Queens have officially declared the throne."

In particular, it was noted that the record was made just before the comeback. Music Blog (inmusicblog.com ), a U.S. K-pop media outlet, said, "For weeks, fans have been tracking the number of subscribers in real time between 99.8 million and 99.9 million, organizing streaming movements and commemorative campaigns to push the channel to the 100 million mark," detailing BLINK's collective efforts.

On Twitter (X), posts such as "Blackpink is the first musician to reach 100 million YouTube subscribers," "PROUD OF MY GIRLS" and "BLACKPINK, the biggest girl group in the world" exploded. Self-congratulatory mood continued in the Reddit r/BlackPink community, and comments such as "100 million of BLINK ️" and "We did it!" spread across Instagram and threads.

Non-fans also paid tribute to the new record. IBTimes AU reported that even among non-fans, "I'm not a fan, but I should pay my respects where I can pay my respects."

Over the past year, the number of views generated on the Black Pink channel was 3.3 billion, followed by Korea (277 million), followed by India (223 million), Indonesia (218 million), Mexico (182 million), the United States (180 million), and Brazil (168 million). In other words, K-pop has proven to be a true global content, not a culture of a specific region. Canada alone received 30 million views, and Vita Daily ranked Toronto, Montreal, and Vancouver as the most viewed cities.

Meanwhile, Blackpink will release its third mini album [DEADLINE] on the 27th. Since the release of the comeback preview video on January 15, an average of 10,000 new subscribers have reportedly entered the market.

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*This content was translated by AI.