"Strong and new!" Fans all over the world cheered for BLACKPINK's comeback "GO" music video [K-EYES]

*This content was translated by AI.

"BLACKPINK brought the world's fandom back together"...Global fans are excited about the release of "GO" MV

Fans from all over the world cheered when Black Pink released the music video for its third mini-album "DEADLINE" and title song "GO" on February 27. With the first full-length comeback in three years and five months since "Born Pink" in 2022, the "GO" MV drew an explosive response, surpassing 2.1 million views in 34 minutes of its release. It continued its momentum by surpassing 6 million views in four hours after its release.

Fans reacted enthusiastically to the visuals of SF epic across space, waves, and lava. Singapore music media band Wagon Asia commented, "GO' is bold, cinematic, and undoubtedly black-pink." The official Black Pink YouTube channel, which has 100 million subscribers, has hundreds of thousands of comments. "I missed this excitement of waiting for BLACKPINK's comeback together. This genre and style is something new that I've never heard of from BLACKPINK before. "This comeback is 100% pure gold," the comment received more than 10,000 likes.

The most frequently mentioned by fans was the aura and energy of the members. "The confidence and aura they exude on the screen are so intense that you can feel the energy through the screen as well. That's what makes this M/V so special and fascinating," another fan raved, "Rose's vocals on Bridge took me to another level."

Responses that pay attention to 'new BLACKPINK' were also noticeable. "The chorus was completely unexpected, and I was surprised in the best sense. It's so different from BLACKPINK's previous music, but I love this," the response said, "The way BLACKPINK always evolves but doesn't lose its iKONICness is crazy. There were also comments that could not hide their excitement, saying, "GO is not a simple comeback, but a complete reset."

The response from Korean fans was also enthusiastic. In the domestic community, The Coo continued, "Wow, it feels really new," "MV quality is crazy," and "I'm looking forward to it more because it's completely different from JUMP." "The music and music video design, which is very different from what we have shown so far, is unique and sophisticated and feels strong. "It's so artistic," he said, "If you look at the comments, there are so many fans not only in Korea but also around the world." "BLACKPINK, how far will you go?" he exclaimed.

There were also voices confirming the gathering of global fandom. Argentine fan @Nylevelis said: "I'm from Argentina. I'm so proud of everything BLACKPINK accomplishes. As BLINKs, they surpass themselves every time." @Resa-s9z3c said, "It's so touching that BLINKs from all over the world can come together like this. BLACKPINK is truly a group that connects the whole world," and @sxmae027 said, "I was so moved because I loved the scene where BLACKPINK shouted slogans together at the end of MV. I think we all get together and cheerfully shout our names," he said, receiving more than 4,200 likes.

Meanwhile, for the first time in K-pop history, this comeback was accompanied by a large-scale collaboration with the National Museum of Korea. The "National Museum of Korea X Black Pink" project, which runs from February 27 to March 8, was provided through Spotify by recording audio docents of eight major artifacts, including the Gilt-bronze Maitreya Bodhisattva Bangasayusang and White Jar, in Korean, English, and Thai, with pink lights, the iconic color of Black Pink, coloring the outer wall of the museum. In the special listening space in front of the Great Monument of Gwanggaeto, an event was also organized to listen to the entire "DEADLINE" first.

In addition to the title song "GO", the album included five tracks: the pre-released single "JUMP", "Me and My", "Champion", and "Fxxxboy". Blackpink previously set a record of exceeding 100 million subscribers to its official artist channel for the first time in YouTube history.

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*This content was translated by AI.