Over-immersed..Owis, three points to look forward to in a day before our debut

*This content was translated by AI.

There is only one day left before the virtual girl group OWIS takes its first step into the music industry.

OWIS (Serin, Haru, Summer, Soy, Uni) will release its first mini-album "MUSEUM" (MUSEUM) through various online music sites at 6 p.m. on the 23rd and begin its full-fledged activities.

Ahead of his official debut, we have pointed out the key expectations of OWIS that should not be missed.

#"From School Uniform to Stage." A world view that induces immersion

OWIS took a different step from the start by unexpectedly unveiling its debut trailer at the 40th Golden Disc Awards in January. Following the disclosure of detailed profiles such as the age and MBTI of the members on the official SNS, they even introduced a picture diary written by the members themselves to get closer to their fans.

In particular, when the visuals of the members were first released in the form of webtoons, they received explosive reviews online. In addition, the three versions of concept photos, which change into uniforms, practice suits, and stage costumes, depict the growth process they have gone through like a story, adding to the expectation for their debut.

#In 8 full-length albums...Ability to capture both visual and musicality

Despite being a mini-album, this debut album contains a total of eight songs, boasting as much richness as a full-length album. Members Serin, Summer, and Soy participated in the songwriting and composition directly, revealing their solid musical capabilities. After the release of the highlight medley, word of mouth spread quickly about the different atmosphere of each song and the attractive tone of the members.

I didn't miss not only music but also visual pleasure. OWIS collaborated with a total of six artists, including Legend Film, to present visual films tailored to the mood of each track. In the future, OWIS is expected to capture fans' eyes and ears at the same time with content that combines sensual visual beauty and music.

#"Museum is alive!" Promotions for "Gamdasal" made with fans

New content planning tailored to the album name 'MUSEUM' also attracts attention. From posters in the form of museum tickets to leaflet-shaped schedulers and audio guides in which members of the docent introduce the song themselves. In particular, the tracklist exhibition method, which seems to have been framed one by one using the SNS arrangement, made global fans invited to the museum called OWIS and provided a special experience.

This heat also leads to offline. OWIS will hold a large pop-up relay with three concepts in Yeouido The Hyundai Seoul from the 17th to April 5th. The pop-up store, which runs from before its debut to its active period, will provide a variety of entertainment, including media exhibitions containing members' emotions and MDs that target their tastes, raising the enthusiasm for its debut to its peak.

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*This content was translated by AI.