YG PLUS and HYBE renew music content distribution agreement... "Strategic partnership" [Official]

*This content was translated by AI.View Original

YG PLUS (YG PLUS) has signed a renewal agreement with HYBE regarding the distribution of domestic albums and music content, continuing its strategic partnership in the domestic music business sector.

Through this renewal, YG PLUS will continue to handle the domestic distribution of albums and music content for HYBE Music Group artists.

This partnership focuses on strengthening the distribution competitiveness of HYBE Music Group label music content, based on YG PLUS's capabilities in album and music content distribution, logistics infrastructure, and content marketing.

In particular, YG PLUS plans to expand its touchpoints with fans through major domestic sales channels based on its album distribution and retail network, and to expand music consumption experiences through various marketing activities related to music content distribution. Through this, the company intends to continue strategic cooperation to increase the reach of music content and fan engagement.

YG PLUS Choi Seong-jun (CEO) stated, "The cooperation with HYBE is leading to an important partnership in YG PLUS's music distribution business," and added, "By combining the capabilities of both companies, we will continue to expand the competitiveness of K-pop content."

HYBE Music Group APAC Yoo Dong-ju (CEO) said, "The cooperation with YG PLUS is creating meaningful results in the distribution and marketing of domestic music content," and added, "Going forward, through close collaboration, we will continue to more effectively deliver the music of HYBE Music Group artists to domestic fans."

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*This content was translated by AI.View Original