*This content was translated by AI.

The K-pop market in the second half of 2026 is expected to heat up once again with a series of activities by representative girl groups and boy groups from both domestic and international scenes. While girl groups that have firmly captured global mass appeal are showcasing their solid presence, boy groups with distinct charms and powerful fandoms are also stepping forward one after another, making the second-half chart competition even more diverse.
With global fans turning their attention to these key players driving K-pop's explosive growth, who will be the ones leading the trends in the second half of this year? AI has selected the 'Top 4 Male and Female Idol Groups Leading K-pop in the Second Half of 2026'.

LE SSERAFIM's relentless drive, which has forged its own path without wavering under the world's gaze, is expected to continue into the second half of 2026.
Building their own domain with explosive energy on stage and unparalleled performances as strengths, LE SSERAFIM has consistently championed a healthy and confident team narrative. With a solid fandom and differentiated stage competitiveness, they are expected to exert a powerful presence in the K-pop market during the second half of the year.
Having successfully completed their comeback with the title track 'BOOMPALA' from their second full album 'PUREFLOW' pt.1 released last May, LE SSERAFIM is now embarking on an official global journey. Starting with performances at Incheon Inspire Arena on the 11th and 12th, they will launch their second world tour 'PUREFLOW', and in September, they will take the stage at the iHeartRadio Music Festival in the United States for the first time by a K-pop girl group. They have also been invited as the headliner of the closing ceremony of BlizzCon® 2026, a global gaming festival hosted by Blizzard Entertainment. Their influence in the global music market is expected to expand further.

ILLIT, which achieved outstanding results on domestic and international music charts with the title track 'It's Me' from their fourth mini album 'Mamihlapinatapai' released in the first half of this year, is expected to continue its upward trend in the second half.
Their first Asian concert tour, 'ILLIT LIVE PRESS START♥︎', which kicked off in March this year, will conclude with a performance in Hong Kong in August. Having successfully concluded their first solo tour since debut and achieved significant expansion of their global fandom, ILLIT is poised for the next leap based on the performance experience gained through the tour and their strengthened fanbase.
Currently, ILLIT continues to gain popularity with the collaboration single 'ICONIC BY MISTAKE', in which they have joined forces with LE SSERAFIM and KATSEYE. Leveraging these achievements, ILLIT is expanding its global activities.
Furthermore, they are approaching the release of their second Japanese single 'I Got Your Back' on the 26th. Through Asian tours and successive album releases, they are expected to further solidify their global standing and enhance their presence in the K-pop market during the second half of 2026.

Next is IVE, which has established itself as a representative K-pop girl group with its unique concept and solid mass appeal.
Based on music conveying independent and confident messages and sophisticated performances, IVE has consistently achieved steady results on domestic and international music charts with each release, recording high album sales. With members' active individual activities and collaborations with global brands added to this, they are proving their influence spanning music, fashion, and advertising.
IVE's global activities in 2026 have become even more vigorous. Currently, they are meeting fans from around the world through their second world tour 'SHOW WHAT I AM'. On the 24th of last month, they successfully concluded a solo concert at Tokyo Dome in Japan, once again demonstrating their powerful ticket power locally.
Expected to embark on another world tour and continue their upward trend in the second half based on their solid global fandom, attention is focused on whether IVE, equipped with both musicality and commercial appeal, will further solidify its status as a representative K-pop girl group beyond Korea and in the global market.

Having reached its peak with the 'Ssae-mat' (Iron Taste) phenomenon and a firm worldview, aespa is expected to continue its upward trend in the second half of 2026 based on its solid fandom spanning domestic and international markets and powerful music competitiveness.
aespa will meet global fans through an official world tour in the second half of this year. Starting with performances at Gocheok Sky Dome in Seoul on August 7th and 8th, they will open the doors to 'SYNK : COMPLæXITY'. Afterward, they plan to expand their global influence by touring major cities in Central and South America including Taipei, Brazil, Chile, and Mexico, as well as the United States and Canada, before extending their stage to the UK and Europe.
Furthermore, with the release of their first Japanese mini album 'KISS N TELL' approaching on the 24th, their activities in the second half are expected to gain even more momentum. By targeting the Japanese market through new albums while simultaneously conducting a world tour, they will expand their points of contact with fans in major global markets including North America, Europe, and Central and South America. Continuing all-around activities encompassing music and performances, aespa is expected to maintain its presence as a representative K-pop girl group throughout the second half of 2026.
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*This content was translated by AI.
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