OWIS transforms into the Lovely Fruit Juice Guardians.. Follow-up song 'juicy' music video released

*This content was translated by AI.View Original

OWIS (OWIS, Serin·Haru·Summer·Soy·Uni) has set out to captivate global fans with the release of their new song 'juicy' (Joo-see) music video and fan-participation content.

On the 7th at 6 p.m., OWIS unveiled the music video for 'juicy', a track from their debut album 'MUSEUM' (Myu-ji-eom), on their official YouTube channel.

'juicy' is a pop track in which member Summer participated in both lyrics and composition. Based on a soft guitar loop and minimal beats, the music video features OWIS transformed into fruit guardians managing a fruit factory.

The music video was produced in collaboration with Cob Studio, a production company specializing in 3D character animation and motion graphics. It utilizes characters reflecting each member's individuality and kitschy color schemes, featuring scenes of OWIS with wings flying above the sky and clouds or roaming through spaces filled with fruits and beverages.

Prior to the release, OWIS communicated with fans via a YouTube live broadcast, discussing topics related to the music video. They then launched 'JUICY MARKET' (Joo-see Market), fan-participation content that expands the story world, offering a test that identifies which type of Fruit Juice Guardian matches one's personality through seven questions.

Additionally, they introduced an interactive game titled 'JUICY: Rotten Market' (Joo-see: Rotten Market). In this game, players directly participate in the story to rescue OWIS, who have transformed into fruits. OWIS continues to communicate with their fandom, IZZ, through online and offline communication channels.

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*This content was translated by AI.View Original