* Translated by AI

Starnews

1st RESCENE, 2nd BTS, 3rd BLACKPINK

Published:

Mun Wansik

*This content was translated by AI.

  • Idol Group Brand Reputation September 2026
Girl group RESCENE /Photo=StarNews DB
Girl group RESCENE /Photo=StarNews DB

Girl group RESCENE rose to the top of the Idol Group Brand Reputation rankings for September, shining with its status as a "trendsetter."

On September 16, RESCENE secured first place based on big data analysis results released by the Korea Corporate Reputation Research Institute regarding the Idol Group Brand Reputation for September 2026.

Following RESCENE in first place were BTS in second and BLACKPINK in third.

Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, analyzed the brand: "For RESCENE, which ranked first in the Idol Group Brand Reputation for September 2026, terms such as 'prove,' 'become a fan,' and 'support' appeared prominently in link analysis. In keyword analysis, 'Love Attack,' 'Pretty Girl,' and 'Hello, I am Won, nice to meet you' were highly frequent. The positive-to-negative ratio analysis recorded a positive rate of 94.92%."

To conduct big data analysis on the Idol Group Brand Reputation, the Korea Corporate Reputation Research Institute extracted 112,825,617 pieces of idol group brand big data from August 16, 2026, to September 16, 2026. Compared to the 115,388,244 pieces of idol group brand big data collected in August, this represents a decrease of 2.22%.

The Brand Reputation Index is a metric developed through brand big data analysis, identifying that consumers' online habits significantly influence brand consumption. Through the analysis of Idol Group Brand Reputation, one can measure positive and negative evaluations of idol group brands, media interest, consumer engagement, and communication volume. The index also includes qualitative assessments from the Brand Reputation Monitor.

The Idol Group Brand Reputation is a brand category analysis that combines boy groups and girl groups. It analyzes the Brand Reputation Index by measuring consumers' participation index, media index, communication index, and community index regarding idol group brands.

The top 30 rankings for the Idol Group Brand Reputation in September 2026 were analyzed as follows: RESCENE, BTS, BLACKPINK, ATEEZ, CORTIS, SEVENTEEN, Stray Kids, IVE, BIGBANG, Red Velvet, IZ*NA, EXO, TWICE, The Idols, KIKI, aespa, I-LAND, NMIXX, INFINITE, Apink, Girls' Generation, ENHYPEN, Wanna One, SHINee, ITZY, Super Junior, H2U, OH MY GIRL, BTOB, and NCT.

The big data analysis of the Idol Group Brand Reputation for September 2026 covered brand reputation assessments for RESCENE, BTS, BLACKPINK, ATEEZ, CORTIS, SEVENTEEN, Stray Kids, IVE, BIGBANG, Red Velvet, IZ*NA, EXO, TWICE, The Idols, KIKI, aespa, I-LAND, NMIXX, INFINITE, Apink, Girls' Generation, ENHYPEN, Wanna One, SHINee, ITZY, Super Junior, H2U, OH MY GIRL, BTOB, NCT, fromis_9, TripleS, MONSTA X, IDENTITY, LE SSERAFIM, WJSN, BABYMONSTER, CAT'S EYE, HIGH1, 2PM, RIIZE, TVXQ, ASTRO, SIGNATURE, Girl's Day, Mamamoo, Highlight, I.O.I, STAYC, X19, Kep1er, FIFTY FIFTY, SF9, TOURS, TREASURE, EXID, GOT7, The Wind, CRAVITY, VIXX, Nine, Tomorrow X Together, PENTAGON, Alpha Drive One, Block B, Miyao, ZEROBASEONE, Shinhwa, The Boyz, Candy Shop, ONF, Kiss of Life, Berry Good, Eunice, BOYNEXTDOOR, VIVIZ, 2AM, Billlie, B1A4, Classy, f(x), FT Island, At Heart, BBGIRLS, Kickflip, WEE, YUSPIER, P1Harmony, TEEN TOP, Weeekly, Dreamcatcher, Say My Name, X-Diner Heroes, NexZ, I.DIT, ICHILLIN', Lightsum, Odd Youth, Baby Don't Cry, Unchild.

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*This content was translated by AI.

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