GF Corporation Partners with Vietnam's VEC [Official]

*This content was translated by AI.

GF Corporation is building infrastructure to enter the K-pop performance market in Vietnam.

On the 2nd, GF Corporation, a specialized company in performance and cultural content, announced that it recently signed a strategic memorandum of understanding (MOU) with Vietnam's VEC (Vietnam Exposition Center).

A source said the agreement aims to build a sustainable K-pop performance business by connecting Korea's performance planning and operational capabilities with local Vietnamese production technology and large-scale event infrastructure, rather than limiting itself to one-off performances.

GF Corporation stated, "We are advancing this agreement centered on our Vietnam subsidiary. Based on the experience gained from conducting concerts and festivals both domestically and internationally, we will lay the foundation for not only artist bookings but also the continuous planning and presentation of K-pop content in Vietnam."

VEC is a subsidiary under Vingroup located in Dong Anh, Hanoi, and is a complex facility capable of hosting various events. It opened in 2025 and holds a site of over 900,000 square meters. The PVF Stadium, the largest in Vietnam, and the VinFast Stadium, both scheduled to open next year, are also expected to be operated under VEC.

VEC is also constructing a complex facility of similar scale to the one in Hanoi in the Can Gia area of Ho Chi Minh City. The goal is to develop these two hubs in Hanoi and Ho Chi Minh City simultaneously to establish them as key infrastructure for Vietnam's cultural and entertainment industries.

Vietnamese production company GPL (Goodproduction) is also participating in this project. Established by a Korean national in Vietnam, GPL aims to achieve the same level of production quality as Korean performances locally, based on its experience in the Korean entertainment industry.

The source said, "This project combines GF Corporation's business planning capabilities with the specialized personnel of GPL, which holds production experience. With the addition of VEC's large-scale facilities, it is expected to establish a collaborative system covering everything from planning to production and operation."

Bam Young-hwan, CEO of GF Corporation, said, "As interest in K-pop grows in Vietnam, I believe we can create diverse opportunities in the local performance market as well. By adding VEC, a strong partner, to the Korean performance market experience accumulated by our company and GPL, we will present differentiated K-pop content and grow into a trusted partner in global markets, including Vietnam."

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*This content was translated by AI.