No. 1 BTS, No. 2 ATEEZ, No. 3 CORTIS

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• Boy Group Brand Reputation for November 2026

The group BTS(BTS·RM, Jin, Suga, J-Hope, Jimin, V, Jungkook) rose to No. 1 in the Boy Group Brand Reputation for November, shining its popularity.

The Korea Corporate Reputation Institute announced on the 7th that it analyzed BTS as No. 1 in the Boy Group Brand Reputation for November 2026. BTS's brand reputation index was 7.637 million, a 0.69% decrease from 7.698 million the previous month.

This analysis was conducted by measuring participation, media, communication, and community indices based on 50.185 million pieces of boy group brand big data from October 7 to November 7, 2026. This is a scale reduced by 10.18% compared to 55.871 million in October.

ATEEZ(ATEEZ·Hong-jung, Sung-hwa, Yun-ho, Ye-sang, San, Min-ki, Woo-young, Jong-ho) rose to No. 2 with a brand reputation index of 4.224 million, up 15.22% from the previous month. CORTIS(CORTIS·Martin, James, Joo-hoon, Sung-hyun, Geon-ho) recorded No. 3 with 3.096 million, rising 13.53% compared to the previous month. Following them, Stray Kids(Stray Kids·Bang-chan, Lee-no, Chang-bin, Hyun-jin, Han, Felix, Seung-min, I.N) ranked No. 4 with 2.726 million, and BIGBANG(BIGBANG·G-Dragon, Taeyang, Daesung) made the list at No. 5 with 2.492 million. The indices for Stray Kids and BIGBANG decreased by 16.74% and 21.90%, respectively.

The top 30 included EXO, ENHYPEN, SEVENTEEN, TWS, NCT, BOYNEXTDOOR, Super Junior, Wanna One, MONSTA X, 2PM, BTOB, The Boyz, ZEROBASEONE, RIIZE, Highlight, GOT7, TVXQ, SHINee, INFINITE, TREASURE, PENTAGON, Tomorrow X Together, ALPHA DRIVE ONE, Shinhwa, and Kickflip.

Director Gu Chang-hwan of the Korea Corporate Reputation Institute stated in his brand big data analysis, "The BTS brand, which recorded No. 1 in the Boy Group Brand Reputation Big Data Analysis for November 2026, was analyzed as high in link analysis with 'record, sell out, verify.' In keyword analysis, 'ARMY, Arirang, World Tour' were analyzed as high. In positive-negative ratio analysis, it was analyzed with a positive ratio of 93.52%."

The Boy Group Brand Reputation Analysis for November 2026 analyzed BTS, ATEEZ, CORTIS, Stray Kids, BIGBANG, EXO, ENHYPEN, SEVENTEEN, TWS, NCT, BOYNEXTDOOR, Super Junior, Wanna One, MONSTA X, 2PM, BTOB, The Boyz, ZEROBASEONE, RIIZE, Highlight, GOT7, TVXQ, SHINee, INFINITE, TREASURE, PENTAGON, Tomorrow X Together, ALPHA DRIVE ONE, Shinhwa, Kickflip, TEEN TOP, IDENTITY, CRAVITY, ASTRO, EXO-L, Block B, EVEN, New Beat, JYJ, SF9, ONF, B1A4, ONEUS, FTIsland, I.D.T, The Wind, ATBO, VIXX, TEMPEST, and J-TYPE.

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*This content was translated by AI.View Original