* Translated by Papago

Starnews

For the top 10 hitters in "Muksan"... Doosan launches collaboration product with dessert brand 'Kokorokara'

Published :

Kim Woojong

*This content was translated by AI.

The product was released in collaboration between Doosan Bears and Kokorokara. /Photo = Courtesy of Doosan Bears
The product was released in collaboration between Doosan Bears and Kokorokara. /Photo = Courtesy of Doosan Bears

Doosan Bears will collaborate on intellectual property (IP) with popular dessert brand "Kokorokara."

Doosan said about the collaboration, "It is an unusual meeting between professional baseball teams and popular bakery brands, and we designed it to provide fans with a new brand experience beyond simple product sales."

"Kokoroka is a bakery brand that pioneered the bread-pudding category with an honest process like a brand name that means 'sincere'," he said. "We have a strong fandom of the MZ generation with unique recipes and trendy branding."

With the concept of "taste of support from the heart," the two sides will present two types of bread pudding and limited-edition goods through cream (KREAM), which embody Doosan's team color and image as dessert taste and visuals.

Kokorokara's signature menu, Bread Pudding, was reinterpreted in two flavors.

"Cheolwoong's Blueberry Anta Pudding" expresses the club's iconic navy color in blueberries and adds Kokorokara's signature vanilla cream.

Choco Banana Pudding, which calls for home runs, is a combination of thick milk chocolate and bananas, and it has a heavy taste like a home run that can recharge energy when watching games.

In addition, Doosan said, "We will also sell collaborative goods such as limited edition cooling bags for the 'Muksan' strongest 10 hitters and victory fairy Kokoro Keyring."

All products will be sold exclusively on a first-come, first-served basis on the limited-edition trading platform "Cream (KREAM)" from 11 a.m. on the 30th to 11 a.m. on April 6.

In addition to selling products, Doosan and Kokoroka will conduct various collaborations. Details can be found on the Doosan Bears' official website and SNS.

The product was released in collaboration between Doosan Bears and Kokorokara. /Photo = Courtesy of Doosan Bears
The product was released in collaboration between Doosan Bears and Kokorokara. /Photo = Courtesy of Doosan Bears

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*This content was translated by AI.

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