Korean Olympic Committee Distributes Gender-Responsive Sports Reporting Handbook to Sports Journalists

*This content was translated by AI.

The Korean Olympic Committee (President Yoo Seung-min) will distribute a Korean translation of the 'Gender-Responsive Sports Reporting Handbook' ahead of the 2026 Aichi-Nagoya Summer Asian Games, targeting domestic sports journalists.

This handbook is a publication by UN Women and provides practical guidelines for sports reporters and media outlets to fairly cover athletes without gender-based stereotypes or biases during reporting processes.

UN Women presented the Korean translation of the handbook to Yoo Seung-min, President of the Korean Olympic Committee. Shin Jeong-hee of the Korean Olympic Committee Seong Pyeong-deung (Chairman) was also present at the event. The Korean Olympic Committee plans to distribute this to domestic sports journalists to promote a culture of gender-equal reporting in sports venues.

The handbook emphasizes that sports reporting can influence public perceptions of athletes and sports, offering specific criteria and examples to help journalists review their coverage through a gender-responsive lens during article writing and selection of photos and videos.

Key contents include: ▲use of inclusive language ▲selection of sources considering gender balance ▲image selection focusing on athletic performance rather than appearance ▲and the 'Reverse Test,' which involves reviewing reporting content by swapping genders.

This handbook distribution is part of UN Women's international initiative, 'Sport for Generation Equality.'

The Korean Olympic Committee plans to actively promote the use of this handbook alongside UN Women and the Ministry of Gender Equality and Family to foster a culture of gender equality in sports venues. It aims to ensure that female athletes' performances and achievements are fairly and balancedly highlighted at domestic and international events, including the 2026 Aichi-Nagoya Summer Asian Games.

Yoo Seung-min (Chairman) stated, "It is important to create an environment where athletes can be evaluated based on their performance and results without gender-based stereotypes or biases." She added, "We hope this handbook will serve as a useful reference for journalists covering sports events and contribute to the spread of a fairer and more balanced culture of sports reporting."

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*This content was translated by AI.