* Translated by Papago

Starnews

Oh! CK Jung Kook → "Sold Out"

Published :

Mun Wansik

*This content was translated by AI.

  • BTS Jungkook Calvin Klein new campaign video released...All sizes of worn products Super high-speed sold out

BTS (BTS) Jungkook once again demonstrated his unrivaled influence by showing the "Jungkook effect."

On the night of the 24th, American fashion brand Calvin Klein unveiled the 2026 spring (SP26) denim campaign with global brand Ambassador Jungkook.

After the release of the new campaign video, the "Heritage Classic Nylon Bomber Jacket" worn by Jungkook was sold out on the official Calvin Klein U.S. website. All sizes were sold out in about three hours after the video was released, proving the enormous influence and impact of the political situation. This proved the nickname "SOLD OUT KING" once again.

The "90s denim tracker jacket Jungkook wore in the campaign pictorial was also sold out in XS size.

Jungkook's campaign video is good after 3 hours of release on Calvin Klein's official Instagram It has surpassed 1.6 million views and 10.6 million views. It then received explosive attention in less than a day, recording 14.6 million in seven hours, 1.7 million in 15 hours, and 20 million in 17 hours of public release.

On social media X (X, former Twitter), the keyword "JUNGKOOKxCALVINKLEIN" became the top real-time trend in the U.S., showing high popularity.

The white t-shirt that Jungkook wore in the teaser video for "Do you have your Calvin on?" was also sold out on the official website of Calvin Klein in the U.S.

In the Calvin Klein 2024 spring (SP24) campaign pictorial, Jungkook's "Woven Tab Boxfit Tech Short Sleeve Shirt" and "Denim Windbreaker" were also sold out in all sizes on Japan's official website, causing a shortage of them. Many sizes were also sold out on the official websites of Korea, Germany, Spain, France, the United Kingdom, and Portugal. Products worn by Jungkook are sold out one after another in each country, leading to a rise in sales.

According to the New York Stock Exchange, shares of PVH (Calvin Klein Group) rose about 20% the day before since Jungkook was selected as Calvin Klein Ambassador, and reached a five-year high after the release of the 2024 spring season campaign.

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*This content was translated by AI.

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