Park Bo-gum's "Bo-gum Magic Curl" broke the highest ratings again... 1st place [Official]

*This content was translated by AI.

"Bogum Magic" has broken its highest ratings and is gaining popularity.

In the fifth episode of tvN's "Bogum Magic Curl," which aired on the afternoon of the 27th, three brothers, Park Bo-gum, Lee Sang-i and Kwak Dong-yeon, interacted with customers and depicted the process of finding value beyond just sales, giving them laughter and emotion.

The broadcast average viewership was 3.8 percent for households nationwide, 4.6 percent for households, 4.0 percent for households in the metropolitan area, and 4.8 percent for cable and general programming channels, as well as breaking their own highest ratings. tvN's target male and female 2049 viewership averaged 1.9% nationwide, up to 2.3%, metropolitan area average 2.0%, and up to 2.4%, ranking first in all channels including terrestrial broadcasting (based on paid platforms that integrate cable, IPTV, and satellite / provided by Nielsen Korea).

First, on the third day of business, there was a crisis that children's customers who faced the limit of patience due to meticulous Park Bo-gum's continued cut were in danger of stopping the cut. In response, Lee Sang-i drew the attention of children's customers with tissue magic and turned the crisis into an opportunity with "fantastic teamwork" with the support of "special part-timers" Park Hae-joon and Choi Dae-hoon, giving viewers a thrilling pleasure. At the dinner that followed after the business was over, Park Hae-joon cooked beef radish soup boiled in boiled pork and fish cake broth for the three brothers to melt the fatigue of the younger brothers.

On the fourth business day, when the head of the back village and five women's association came as open-run guests, four dryers and two nails gathered in an instant. Park Bo-gum brought up the "roll setting" strategy, designed the volume and curl by varying the thickness of the roll, completed the hair quickly, and performed professional activities. In addition, Park Bo-gum shed tears at the story of the relationship between the chairman of the women's association and her mother-in-law suffering from dementia, and warm words from customers that they would not forget the memories of the barber shop, making viewers moved.

Lee Sang-yi also devoted herself to nail procedures. Although he had a hard time with art procedures, he captured the hearts of customers with shiny cubic instead of heart-shaped art. On the other hand, Kwak Dong-yeon, who wanted to know her grandmother's Jangtteok recipe, gave off a warm chemistry by learning the Jangtteok recipe from the head of the back village.

While the three barbershop brothers continued their business by dreaming of a shortened business, Lee Sang-yi showed off her strong grandmother's beauty by moving heavy fertilizer bags to her 91-year-old grandmother's house while Park Bo-gum did his hair. In particular, Lee Sang-i, who was emotional when she saw pure passion and sincerity in her grandmother's notebook, which did not let go of learning even in her old age, added warmth by writing down the contact information of the barber shop so that she could call her whenever she needed help.

On the other hand, on this day, the three barbershop brothers presented a very special record by taking pictures of a grandmother customer who transformed from gray hair to black hair. At the request of his daughter, he took a portrait of his grandmother's most natural moment.

Park Bo-gum said, "I took a picture to leave you pretty, and I could do it enough, but it was an emotion that I couldn't describe. This could be our last meeting in our lives. I guess that's why I want this moment to be remembered for a long time. We don't know when we'll meet again," he said, expressing his deep sincerity. The scene, which sheds light on the importance of life and relationships beyond simple entertainment fun, showed the essence of "good dopamine" that "Bogum Magic" aims for, leaving a heavy resonance for viewers.

As such, "Bogum Magic" heated up Friday night with a story about the lives of barbershop customers and a friendly chemistry between the three brothers and customers, providing empathy and healing. "Bogum Magic," loved for its harmless pleasure in each episode, airs every Friday at 8:35 p.m.

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*This content was translated by AI.