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[Official] 'MAMA Best Art Director' Yoshida Yuni Joins Park Hyo-shin's Agency

Published:

Yoon Sanggeun

*This content was translated by AI.View Original

/Photo=Herbig Haro
/Photo=Herbig Haro

Art director Yoshida Yuni has signed an exclusive contract with Herbig Haro.

Agency Herbig Haro announced on the 5th that it has signed an exclusive contract with art director Yoshida Yuni, who has been drawing attention both domestically and internationally for her distinctive visuals and refined expression.

Yoshida Yuni is a unique artist who utilizes original and ingenious visual illusions. She demonstrates global influence by working across various fields, including advertising, CD jackets, book design, and video content.

This exclusive contract was decisively prompted by a special collaboration with Park Hyo-shin. Yoshida Yuni left a deep impression by participating in the main poster work for Park Hyo-shin's concert 'Park Hyo-shin LIVE A & E 2026,' held last April, and this led to building strong trust, ultimately resulting in an exclusive contract with Herbig Haro.

Yoshida Yuni has established herself as an irreplaceable artist through collaborations with prestigious works both domestically and internationally. She has showcased unique visuals across various fields, including the Kim Young-jun x Yoshida Yuni photo exhibition 'Face to face,' posters for the dramas 'Unnatural,' 'Elpis,' and 'Happy Marriage,' and CD artwork for Vaundy, Hoshino Gen, Snow Man, and Aina The End. In particular, she held a solo exhibition titled 'Alchemy' at the Seoul Art Museum in Korea in 2023, attracting approximately 100,000 visitors and proving her intense popularity and mass appeal domestically.

Her impressive award history also draws attention. Yoshida Yuni has received the Tokyo ADC Award (2016), the Mainichi Design Award (2019), and the MAMA Best Art Director Award (2019). She was also recognized for her artistic merit by winning gold awards in two categories at the Clio Awards for the poster of the play 'Macbeth.'

Herbig Haro stated, "We are very pleased to work with Yoshida Yuni, who has built her own unique world of art. We will spare no effort in providing full support so that she can carry out more artistic activities within Korea."

Meanwhile, Herbig Haro is home to Park Hyo-shin, a representative musician in the Korean music industry, and Sam Kim, a genius singer-songwriter.

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*This content was translated by AI.View Original

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