*This content was translated by AI.

KBS2 'Sadang-gwi''s Park Myung-soo meets Kim Da-in (CEO), the founder of the brand 'Mdtkim', which achieved a 100 billion won sales myth.
In the episode of KBS 2TV 'The Boss's Ears Are Donkey Ears' (directed by Choi Seung-hee/hereafter 'Sadang-gwi') airing on the 19th, 'Walking to the Boss's House''s Park Myung-soo meets Kim Da-in (CEO), the founder of 'Mdtkim', a leading figure in K-fashion who wrote a sales myth of 100 billion won at age 32, alongside special intern Oh My Girl's Hyojung.
The founder of 'Mdtkim', a brand loved by the global MZ generation, Kim Da-in (CEO), achieved 100 billion won in sales with 'Mdtkim' and reached 10 billion won in sales just two years after launching the new brand 'Dainit', creating a myth in MZ fashion. Kim Da-in (CEO) revealed that "he started with 300,000 won borrowed from his mother at age 24 and achieved 100 billion won", surprising Park Myung-soo. In response, Jeon Hyun-moo "went on a trip to Japan' and 'saw people lining up at the "Mdtkim' store", certifying its global popularity.
Among these, Park Myung-soo discovers an unexpected parallel theory-level commonality with Kim Da-in (CEO) and becomes excited. Kim Da-in (CEO), who revealed the story of personally soliciting customers at a department store pop-up event, said "If only my former company could succeed, I wouldn't care about others' opinions", to which Park Myung-soo exclaimed "That's exactly like me!" while making a "Haifa" gesture with both hands. When Kim Da-in (CEO) said "I didn't graduate from university", Park Myung-soo responded "I didn't graduate from university either", forming a perfect rapport and bringing laughter.
Most notably, Kim Da-in (CEO)'s residence is revealed, drawing attention. Kim Da-in (CEO) resides in Trimaize in Seongsu-dong, a luxury apartment known to be inhabited by top celebrities such as Son Heung-min, BTS, and Taeyeon. Kim Da-in (CEO) revealed "It was a dream house for me. I purchased it two years ago", eliciting surprise. As a gallery-like interior and a spacious living room with a Han River view appeared, Park Myung-soo could not stop staring, then "I want to live here", revealing his true feelings and creating laughter.
Seeing Trimaize overlooking the Han River, Jeon Hyun-moo "That's the house" expressed regret. It turned out to be an apartment that Jeon Hyun-moo had given up on just before signing the contract. According to reports, Jeon Hyun-moo sighed, "The price increased tenfold after I gave up on the contract. If I had bought it then, I would have appeared on three fewer broadcast programs now", creating laughter.
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*This content was translated by AI.
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