*This content was translated by AI.
Fashion platform W Concept's own brand "Frontrow" announced on the 21st that it will unveil a new product in the spring of 26. Prior to the start of the spring and summer (SS) season, the company planned to select new products so that customers can see trends and meet new products at reasonable prices.
W Concept will unveil the "front-row spring collection" centered on outerwear and knitwear, which is highly utilized from the change of seasons to early spring from the 23rd to the 5th of next month. For customers who purchase in advance before the full-fledged spring season, a limited 20% discount coupon is also provided.
There are a total of 14 products to be released this time, including overfit wool jacket, tweed jacket, suede jacket, five outerwear, pleated knit pullover, and knit cardigan. It is characterized by strengthening quality by using high-quality imported materials throughout the product.
Frontrow presented "light tailoring," "soft practicality" and "neutral color" as trends for women's clothing this spring. It is predicted that the popularity of off-white, beige, and soft gray will continue, as well as utility designs that emphasize functionality and practicality such as tailored outerwear, pockets, and straps made of light and flexible materials.
W Concept PB Business Team leader, who spoke to this newspaper by phone, said, "The boundaries between the interseason and spring season are blurring, and the timing of purchasing spring outerwear is being advanced to January to February."
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*This content was translated by AI.
