The official opening of the Chevrolet Haeundae Exhibition Hall 'Catch Busan-Gyeongnam Customers'

*This content was translated by AI.

Chevrolet opened a new exhibition hall in Haeundae-gu, Busan Metropolitan City, targeting the Busan and Gyeongnam markets.

The exhibition hall was built with a total size of 334.8㎡, and even though it is an urban location, it has secured a space to display up to seven vehicles at the same time. In the exhibition hall, Chevrolet's flagship models, Tracks Crossover and Trail Blazer, will be arranged so that visitors can experience the vehicle and receive counseling.

More than 25 people, including executives and local officials, including Hector, president of GM's Korean operations, attended the opening ceremony on the 9th. The company said it would strategically focus on the Chevrolet flagship Trax crossover and Trail Blazer here.

"The opening of the Haeundae-gu exhibition hall is a meaningful step to strengthen customer contact points at key bases in Busan and South Gyeongsang Province and increase brand competitiveness in strategic areas with high-income and global customer bases," said Hector, president of Vijarreal. "Despite the difficult market environment, Chevrolet is responding preemptively through bold investments, and these efforts will serve as the basis for sustainable growth." He added, "We hope that the Haeundae exhibition hall will establish itself as a brand base that delivers innovation, quality, and trust, and become a central space for growth with the local community."

Meanwhile, Chevrolet is currently operating more than 380 service networks nationwide, and with the opening of the exhibition hall, it is conducting promotions for all models, including the "New Start Special Discount Program" for the month of February.

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*This content was translated by AI.