Kerasis, 'K-Pop Random Play Dance in Sao Paulo' Event

*This content was translated by AI.

Aekyung Industrial's "KERASYS" will hold a "K-pop Random Play Dance in Sao Paulo" event in Sao Paulo, Brazil, for Brazilian Hallyu fans interested in K-beauty and K-pop with the Korean Cultural Center in Brazil.

The event was organized by Kerasis and the Korean Cultural Center in Brazil to promote global culture for K Culture, and will be held at 1:45 p.m. on March 14 at the Korean Saturday Market in Sao Paulo.

The event will be held in the form of a contest of random play dances tailored to K-pop, and any Brazilian Hallyu fan who loves K-pop and K-beauty can participate. The top three participants will receive special prizes such as digital devices.

Along with this, Kerasys will provide a space where you can experience premium hair care products in Korea firsthand. The company plans to provide a space to experience the "Kerasis Propolis Hair Bonding Line," which cares for damaged hair by adding propolis ingredients, and the "Kerasis Oriental Premium Line," which makes hair elastic with camellia oil ingredients, and to secure brand competitiveness by announcing the product power of Kerasis alone. In addition, a random selection event zone will be set up to provide a variety of things to enjoy.

"This event will be a meaningful time to communicate directly with Brazilian Hallyu fans who love K Culture," he said by phone with this newspaper. "We will convey the brand value of Kerasis along with various global cultural exchanges."

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*This content was translated by AI.