Hyundai Motor Group Launches Global V2X Integrated Service 'All Day Energy'

*This content was translated by AI.

On July 21, 2026, Hyundai Motor Group officially launched its global V2X (Vehicle-to-Everything) integrated service brand, "All Day Energy," which enables bidirectional connection and utilization of electric vehicle (EV) battery power. To commemorate the launch, the company also announced a linked financial product in partnership with Hana Bank.

V2X technology connects EV batteries to the power grid, allowing charging during periods of low electricity rates and subsequently using or supplying power from the vehicle when needed, thereby reducing energy costs. This approach treats electric vehicles as "mobile energy storage systems (ESS)."

Previously, Hyundai Motor Group operated V2X services separately by major region. In Jeju Island, it ran a V2G (Vehicle-to-Grid) pilot service that stored or supplied power in connection with the grid. In the United States, it provided a V2H (Vehicle-to-Home) service that supplies emergency household power during crises such as natural disasters. In the Netherlands, Europe, it operated a V1G (Smart Charging) service alongside V2G, which intelligently controls charging speed in response to changes in electricity rates.

Based on its accumulated technical expertise and operational know-how from running multi-layered V2X services across major global regions, Hyundai Motor Group has integrated its entire service portfolio under the single brand name "All Day Energy." The company plans to continue providing these services through a dedicated vehicle application for Hyundai Motor Group brands in key countries, starting with the United Kingdom.

To commemorate the launch of the integrated service, "All Day Energy My Savings Account," a joint financial product with Hana Bank representing the first collaboration between finance and energy services, is also being introduced. The savings account allows monthly deposits up to 500,000 won with a contract term of six months. It offers an annual interest rate of up to 4.5% (base rate 2.0%, preferential rate coupon 2.0%, plus 0.5% when automatic transfer is registered) for the first 5,000 new subscribers. Detailed information about the savings account can be found on the Hana One-Q Event page.

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*This content was translated by AI.