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Ferrari's first electric vehicle in Korea, Luce, begins public unveiling at Cheongdam showroom

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Kim gyeong-soo

*This content was translated by AI.

Ferrari Luce and Ferrari Korea CEO Tibor Dusara
Ferrari Luce and Ferrari Korea CEO Tibor Dusara

Ferrari Korea unveiled the brand’s first all-electric sports car, 'Ferrari Luce,' for the first time in the country on the 24th at its Cheongdam showroom in Seoul Gangnam-gu. The event was held alongside a video message from Ferrari CEO Benedetto Vigna.

The Ferrari Luce is equipped with four independent electric motors mounted on each wheel and a large-capacity 122kWh battery, delivering a combined maximum output of 1,050cv (772kW) and peak torque of 990Nm. It features a front E-axle (210kW) and rear E-axle (620kW), supporting up to 800V voltage and charging power of up to 350kW. It accelerates from 0 to 100km/h in 2.5 seconds and reaches 200km/h in 6.8 seconds, with a top speed of 310km/h and a WLTP-rated driving range of 530km.

Ferrari Luce
Ferrari Luce

The vehicle measures 5,026mm in length, 1,999mm in width, 1,544mm in height, with a wheelbase of 2,961mm and a dry weight of 2,260kg. Weight distribution is 47% front and 53% rear. It features a four-door, five-passenger layout and includes a 597-liter trunk. Braking systems use CCM brakes on both axles (front: 390x34mm, rear: 372x34mm), with tire specifications of 265/35 R23 at the front and 315/30 R24 at the rear. It also includes Active Suspension Control (ASC 3.0).

The design was completed through a collaboration with 'LoveFrom,' led by Jony Ive and Marc Newson. The interior interface, developed in partnership with Samsung Display, incorporates OLED displays for the instrument cluster, center console, and rear-seat control panel. The driver’s instrument cluster uses a multi-layered structure combining 12.9-inch and 12-inch panels to create a three-dimensional visual effect.

Tibor Dusara, CEO of Ferrari Korea, emphasized the importance of the Korean market and the collaboration with Samsung Display. A private viewing event will be held at the Cheongdam showroom from August 26 to September 13, followed by an event at the Busan showroom from September 29 to October 4.

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*This content was translated by AI.

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