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Italian luxury lifestyle brand SEASE announced on the 14th that it has produced an apparel kit for researchers and guests participating in Arctic ocean exploration, supporting international scientific research activities.
The project was established following a marine science expedition conducted at the end of last July in the Svalbard archipelago under Norwegian jurisdiction. The research team collected data on marine wildlife and the environment, while SEASE provided the clothing necessary for field operations, facilitating the researchers' smooth exploration.
The apparel kit features SEASE's signature fabric, Solaro, along with high-end natural materials. In addition to the brand's distinctive tailoring, it incorporates warmth and protective functions, taking into account the environmental characteristics of the Arctic. The design is characterized by a combination of classic menswear and activewear.
SEASE is a luxury lifestyle brand founded in Italy in 2018 by Franco and Giacomo Loro Piana, offering apparel that combines comfort and functionality. In Korea, it can be found on the 6th floor of Shinsegae Department Store Gangnam branch and the 7th floor of Hyundai Department Store Trade Center branch.
Franco Loro Piana, founder and CEO of SEASE, stated, "The sea is where SEASE was born and where we discover the reason for the brand's existence." He added, "This exploration support is dedicated to those who strive to protect and understand the ocean, deeply aligning with our brand identity."
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*This content was translated by AI.View Original
