The Cross Ishiha Takes Office as 25th Chairman of Mjeohyup "Changes the sales within 4 years."

*This content was translated by AI.

Lee Si-ha, a member of the rock band The Cross, has been inaugurated as the 25th chairman of the Korean Music Copyright Association.

Ishiha began his four-year official term later in the day, according to the Mjeo Association on the 25th.

Chairman Lee spoke about the direction of the operation of the music cooperative over the next four years. Beyond the expansion of collection, he advocated increasing the real income of Korean music writers, establishing a win-win structure between AI and music writers, doubling copyright fees entering Korea from overseas, and improving welfare.

Chairman Lee emphasized, "I will not be an association that grows numbers, but an association that changes the lives of creators," adding, "I will prove it with results within four years."

Chairman Lee was elected in December last year, beating composer Kim Hyung-seok in the 25th presidential election of the Korea Music Association.

Meanwhile, Chairman Lee continued to work as The Cross with vocalist Kim Hyuk-gun and received great love for hits such as "Don't Cry" and "For You." He is also currently a professor at Sejong University Graduate School of Industrial Science.

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*This content was translated by AI.