Min Hee-jin: "I Enjoy a Mysterious Harmony" — Recent Activities Captured During Home Photoshoot [Star Issue]

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Min Hee-jin, CEO of ooak Records (OK Records), graced the cover of the October 2026 issue of Japanese lifestyle magazine Casa BRUTUS.

On the 1st, OK Records stated, "This marks the first time in Casa BRUTUS's history that a Korean has been featured on its cover," and released an interview and photoshoot with Min Hui-jin (CEO).

Published by Magazine House, Casa BRUTUS was launched in 1998 and has since broadly covered contemporary lifestyle and culture across architecture, interior design, art, fashion, food, and more. By consistently introducing global creators and their creative worlds, it has established itself as Japan's leading monthly lifestyle magazine.

This October issue is a special feature titled "SEOUL LIFESTYLE GUIDE," focusing intensely on Seoul. Following the rise of K-content, the magazine highlights Seoul's growing influence across various fields and introduces its diverse lifestyles.

Casa BRUTUS introduced Min Hui-jin (CEO) as an "innovative creative director of K-POP" and showcased his worldview through his home, ooak Records office, and favorite spots in Seoul.

The interview and photoshoot with Min Hui-jin (CEO) spanned a total of 26 pages, featuring his creative work over the years, personal philosophy, details about the newly launched ooak Records, upcoming projects, and images in various concepts. The photoshoot was handled by Song Si-young, who has long collaborated with Min (CEO) on visual projects.

For the first time, Min Hui-jin (CEO) revealed his home, which he renovated over 15 years ago to reflect his lifestyle and personal tastes. The shoot also captured spaces that form Min Hui-jin (CEO)'s creative world, including the ooak Records office.

Although Min Hui-jin (CEO) had received numerous media proposals in the past, he explained that the symbolic significance of introducing Seoul today and trust in Casa BRUTUS were key factors in his decision to participate in this project.

Inside Min Hui-jin (CEO)'s home, furniture by Charles and Ray Eames, vintage pieces, works by young Korean designers and artists, records, plants, and cherished personal items blend naturally together.

Min Hui-jin (CEO) said, "Like my personality, I enjoy mixing completely different designs," adding, "I take pleasure in how they create a mysterious harmony."

He further explained, "I have always been interested in spaces. Rather than adapting myself to typical interior design, I wanted to arrange the space according to my way of life. Because it is a home built with great care, I feel even more attached to it."

During the planning process for the Seoul special feature, Min Hui-jin (CEO) and Casa BRUTUS discussed the idea: "Wouldn't it be fun to collaborate with a brand?" This led to the creation of "everyone ok," featuring Japanese fashion brand everyone (Everyone), which aligns with Min (CEO)'s personal tastes.

Everyone is a brand launched by Japanese fashion director Ryo Miyoshi, known for its restrained design and high level of craftsmanship, gaining attention in Japan's fashion industry. It has collaborated with major brands such as adidas Originals and SUICOKE to present unique projects.

The "everyone ok" collection features two messages simultaneously: "Everyone OK!" and "Everyone OK?" Rather than assigning a single meaning, the dual messages allow viewers to interpret and imagine them in their own ways.

In the collaboration, hats and T-shirts incorporating the Hangul spelling of "OK" as a design element were showcased. Additionally, stickers featuring the "everyone ok" design will be included as a bonus with the October issue of Casa BRUTUS.

Min Hui-jin (CEO) stated, "This Casa BRUTUS project was an opportunity to naturally connect and introduce Seoul's appearance, spaces, and my longstanding interests in fashion and design." He added, "ooak Records also aims to demonstrate work where diverse creatives can freely connect and expand beyond being confined to music alone, centering on artists and music."

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*This content was translated by AI.View Original