Cho Ja-yong, an executive at SKIET headquarters, was appointed as the new CEO of SK in Jeju

*This content was translated by AI.

Cho Ja-yong, an executive at SKIET's headquarters, was appointed as the sixth CEO of SKIET in Jeju, the K League 1 professional football.

According to the Jeju club on the 1st, Cho Ja-yong, the new CEO, graduated from Korea University's business administration (2000) and joined the retail team of SK Energy's oil business in 2001. Since then, efforts have been made to stabilize and develop parent company management in various positions such as marketing, planning/strategic work, and global business development work.

In January 2020, he served as the head of the strategic planning team at SKIET, an affiliate of SK Group's secondary battery. Since then, he has been the head of the Biz Partnering Team (2022), the head of the new customer development department, and the head of the market development department (2023), and has accumulated capabilities in various fields until recently as the head of the marketing department (2024).

In addition, it has been recognized for its expertise in strategic, marketing, and global business through major affiliates under SK Innovation (SK Energy, SK USA, SKTI, SKIET, etc.). Cho Jae-yong, the new CEO, is expected to be the right person to add a "happiness wing" to Jeju SK, which dreams of a new emergency in the 2026 season, as a person with creative management innovation capabilities as well as horizontal leadership and multi-layered communication capabilities.

Cho Jae-yong, the new CEO, plans to make improving the team's constitution and fostering systematic players a top priority, and to spare change and innovation through listening and communication at this crossroads of change. In addition, it will begin to reorganize its power and find talent to strengthen the club's mid- and long-term competitiveness.

Cho Jae-yong, the new CEO, said, "We will focus all our capabilities on improving the team's constitution and innovating the player development system so that Jeju SK FC can leap back to a club representing the K League, and we will give full support at the club level to create a team where Jeju SK fans can feel proud."

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*This content was translated by AI.