Korea Racing Authority Cherry Blossom Festival "Ma-S'mello" Draws 280,000 Visitors

*This content was translated by AI.

The Korea Racing Authority announced that the 'Ma-S'mello' cherry blossom festival, held at Let's Run Park Seoul in Gwacheon from the 3rd to 12, concluded successfully after a roughly ten-day schedule.

This year's festival, themed around 'Ma-S'mello', presented differentiated content that combined horses, cherry blossoms, and sweet spring sensibilities, garnering positive responses from both family visitors and MZ generation attendees.

Notably, this year's event, featuring newly introduced diverse content perfectly timed with the peak cherry blossom season, set a record-breaking 284,000 visitors, further solidifying its status as a premier cherry blossom destination in the Seoul metropolitan area.

A KRA official, speaking to Money Today by phone, stated that "the festival realized social value through diverse content offering things to enjoy, see, and learn, as well as through regional coexistence and providing a startup testbed", and "the Let's Run Park Seoul cherry blossom festival is significant in that it has expanded beyond simple cherry blossom viewing into a 'comprehensive cultural festival'".

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*This content was translated by AI.