*This content was translated by AI.

On the 6th, Samsung Lions announced that it is launching a special collaborative collection in partnership with '8seconds (8seconds)', the representative casual brand of Samsung C&T's fashion division.
According to the Samsung Lions organization, this project was planned to offer baseball fans a differentiated lifestyle experience where they can enjoy the excitement of victory even in their daily lives.
The main concept of this collaboration is "Infinite Victory and Possibility." Embodying the determination to move toward greater victories beyond their record of eight championships, the team has adopted the slogan "Beyond 8 Championships Toward Infinite Victories." By combining the number 8, which symbolizes infinity, with the brand name 8seconds, the collection features over 20 diverse items designed to wish for victory.
Product sales will be conducted simultaneously through major online and offline channels. Offline, limited sales will take place at the team store inside Daegu Samsung Lions Park on the 8th and 9th. Starting from the 8th, the collection will also be available at 12 major stores nationwide, including 8seconds Myeong-dong branch, Lotte World Mall branch, Hongdae Station branch, COEX branch, and Daegu Dongseong-ro Main Branch. Online purchases can be made through SSF Shop, the official shopping platform of Samsung C&T's fashion division.
A variety of events for fans to participate in have also been prepared. During August, at home games held at Daegu Samsung Lions Park, a rich online and offline promotion will unfold, including an "8-Second Infinite Cheer Challenge" utilizing inning breaks.
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*This content was translated by AI.



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