NC Dinos Introduces 'Npay Wallet NFT Tickets' for the First Time in Professional Baseball: "Expected to Prevent Ticket Scalping → New Naver Zone Established at ChangwonNC Park"

*This content was translated by AI.

Professional baseball team NC Dinos has partnered with Naver to launch a new booking system and viewing experience that integrates digital technology.

On the 8th, NC Dinos announced, "For the first time in professional baseball, we will establish and operate an 'Naver Zone' at ChangwonNC Park, applying Naver's 'Npay Wallet-based NFT tickets.'"

According to the team, the Naver Zone will be set up in Section 117 table seats (a total of 196 seats) at ChangwonNC Park and will officially begin operations starting with the home game against Doosan Bears on the 18th. The NC Dinos explained, "This is not merely a naming rights contract for simple seat designations; it is the first attempt to connect ticket booking, payment, on-site entry, and fan community activities into a single digital flow."

Through the establishment of the Naver Zone, fans can book seats via the Naver platform and enjoy benefits such as point accumulation and usage through Npay's convenient payment service. Additionally, opportunities for earning extra points are provided through Npay Wallet events.

Notably, the issued tickets will be in NFT format based on 'Npay Wallet,' Naver's Web3 digital asset wallet service. This is expected to effectively prevent ticket counterfeiting and scalping or other illicit transactions.

Dedicated community features for ticket holders have also been strengthened. Through the open-type community 'Channel' and 'Ticket Verification Room' within the Npay Wallet, fans can freely share game updates, cheering messages, and post-game reviews even after booking. Furthermore, customers using the Naver Zone can enter quickly via a dedicated LINE channel set up at Gate 3 of ChangwonNC Park.

Naver Zone tickets can be booked by any Naver or Npay member, with a maximum of four tickets per account. The booking page is accessible through banners in the Naver Sports Baseball section or by searching for 'NC Dinos.'

Tickets for the first applicable home games on August 18–19 will go on sale starting at 3 p.m. on August 13. For subsequent games, tickets can be booked six days before each match, following the team's standard booking schedule.

This collaboration extends the sports marketing partnership (MOU) signed between NC and Naver in 2024. The two companies have previously conducted initiatives such as 'Naver Live Viewing Challenge' and collaborations on new media content. With this Naver Zone, they aim to further connect digital platforms with offline sports venues.

NC Dinos Lee Jin-man (CEO) stated, "As fans' viewing habits are rapidly shifting toward a digital focus, we sought to proactively introduce advanced technology and services." He added, "Through the Naver Zone, we will provide baseball fans visiting ChangwonNC Park with an even more convenient booking system. Going forward, we will continue to build a joyful baseball viewing environment through collaborations with various companies."

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*This content was translated by AI.