Celebrating god's 10,000th Debut Day: 'Sky Blue Balloon Week' to be held at Everland from May 28 to 31

*This content was translated by AI.

Global IP platform company Danal Entertainment will launch its first business collaboration with performance and content IP company Jemstone I&M following a strategic equity investment.

Danal Entertainment (CEO Hyun Neung-ho) will participate as the organizer of 'god's 10,000th Debut Day Sky Blue Balloon Week' to be held at Everland from May 28 to 31, officially kicking off its first substantive business cooperation following the investment.

During the event period, various contents including concerts, pop-up stores, exhibitions, experiential event zones, and photo zones are scheduled to operate throughout Everland. Danal Entertainment plans to fully expand its Experience business structure that connects performance and content IP with offline experience businesses through this project.

In particular, this project is significant as it marks the first actual business cooperation case between Danal Entertainment and Jemstone I&M. It is described as a strategic collaboration to jointly build an IP business structure combining performance, content, and commerce, going beyond simple financial investment.

Recently, Danal Entertainment has launched 'Danal Stage,' a specialized legal entity for live IP, to expand its performance-centered business, while also strengthening its Experience business centered on 'Danal Square,' which handles exhibition, merchandise, and space IP businesses.

Furthermore, the company plans to continuously build an integrated IP business structure that connects content, performance, exhibitions, and commerce by expanding collaborations with various IP holders and global partner companies.

Hyeon Neung-ho (CEO) stated, "Participation in this 'Sky Blue Balloon Week' is the first case where our partnership with Jemstone I&M has led to actual business cooperation," and added, "Going forward, we will continue to expand collaborations with various IP holders and sustainably strengthen the Experience business structure that connects performance, exhibitions, merchandise, and commerce."

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*This content was translated by AI.