Actor Park Bo-gum appointed as Gucci's global brand ambassador

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Actor Park Bo-gum has been selected as the new global brand ambassador for the Italian luxury brand Gucci.

After first gaining attention through the dramas "Reply 1988" and "Moon Lovers: Scarlet Heart Ryeo," Park has continued his acting career by moving between romance, period pieces, and action genres. He has been recognized for his acting skills through awards at various ceremonies, and recently showcased a deeper level of performance in "When Life Gives You Tangerines" and "Good Boy." An actor who shows a new side with every work, Park is someone whose future is highly anticipated.

Park expressed his feelings about joining Gucci, saying, "I am delighted to be able to write a new story together on top of the heritage that Gucci has carried for a century. I look forward to the journey of deeply understanding the style language that Demna will unfold for Gucci and adding another layer of aesthetics on top of it."

As Gucci's global brand ambassador, Park is scheduled to participate in various events and projects of the house.

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*This content was translated by AI.View Original