Pulmuone Danone Releases Protein Yogurt 'Yopro' in 2 Months, Over 1 Million Sales

*This content was translated by AI.

Pulmuone Danone announced on the 24th that its premium high-content protein yogurt brand "YoPRO" has successfully settled in the market, surpassing 1 million cumulative sales (as of February 6, 2026) in two months since its launch in December 2025.

"YoPRO" is a premium high-content protein yogurt brand of Danone, the world's No. 1 selling company with 100 years of fermentation technology, and was launched in early December by optimizing nutritional design to reflect Korean consumers' eating habits and health care trends.

Sales have increased rapidly since its launch, exceeding 1 million cumulative sales in more than two months after its launch. This is interpreted as a result of reflecting the demand for products that can easily consume protein before and after exercise amid health care trends such as "Helsifle Leisure," "God-seng," and "Ounwan." In particular, the fact that the taste and texture of yogurts are preserved despite the high protein content and the low sugar burden due to the lactopri-free and sugar-free design are receiving positive responses and leading to repurchases.

"YoPRO" has attracted attention as a high-content protein yogurt that is good for protein supplementation before and after exercise because it contains a balance of protein and essential amino acids. One cup contains 15g of protein (based on 150g of sugar-free plain products), making it easy to supplement abundant protein. It contains nine essential amino acids and 3,250 mg of BCAA (based on sugar-free plain 150g products), and uses concentrated milk protein to quickly supply amino acids and provide long-lasting satiety. In addition, magnesium was added in consideration of post-workout care.

Designs to broaden consumers' choices also acted as a purchasing factor. YoPRO is a lactopri, fat 0%, and sugar-free line, so even consumers who care about fat and sugars or are sensitive to lactose can eat it comfortably. It reduces the unique taste of protein and implements a soft texture, and consists of two types, "sugar-free plane" and "blueberry," which are highly preferred by consumers, so anyone of all ages can enjoy it without burden.

"YoPRO quickly surpassed 1 million sales in line with consumer needs pursuing a balanced lifestyle," said Lee Min-sung, a brand manager at Pulmuone Danon. "We plan to carry out various consumer communication activities to expand the yogurt category in the protein market in the future."

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*This content was translated by AI.