K-Cars to expand benefits of 'free guarantees' to lower the burden of purchasing used cars

*This content was translated by AI.

K Car, Korea's largest direct used car platform company, announced that it will hold a "people's livelihood cheering" promotion for the month of April to lower the burden of purchasing vehicles in the era of high prices.

The event features three key benefits: free guarantees, free delivery, and special sales to real-demand customers who need vehicles.First, K-Car provides up to 10 million won in guarantees to customers who purchase the target vehicle through the "six-month free guarantee" benefit to ease the burden of repair costs by providing "K-Car Warranty (KW), a quality guarantee extension service, for free.

Customers who use the non-face-to-face vehicle purchase service "In-Car Fraud Home Service" will be provided with free delivery benefits nationwide through "Home Service Time Deal" to eliminate the burden of delivery costs, and will also operate a "Weekly Special Price" that discounts selected vehicles up to 5 million won every week. In addition, customer service will be strengthened to operate the Car 365 Customer Center so that vehicle purchase counseling and home service can be used on weekends and holidays. The operating hours are from 9 a.m. to 9 p.m. on weekdays, and from 9 a.m. to 6 p.m. on weekends and holidays, excluding New Year's Day, Holiday Day, and Labor Day.

Meanwhile, Kka was recently acquired by KG Steel, a KG Group affiliate, through a joint investment method by forming a consortium with Cactus Private Equity (PE). The expected closing date of the transaction is reported to be the end of June this year. Starting with SK Encar, it started to use the name of K-Car in 2018 by spinning off to Dotcom and direct management. Sales, which were KRW 9.9 billion at the time of the acquisition of Hahn & Co., grew 2.5 times to KRW 2.4 trillion as of last year, and it has become the largest used car direct network in Korea, with 48 direct stores and in-vehicle fraud home services.

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*This content was translated by AI.