* Translated by Papago

Audi Venture to Deliver Customer Experience Exploring Exhibitions

Published:

김경수

*This content was translated by AI.

Audi Venture/Photo courtesy = Audi Korea
Audi Venture/Photo courtesy = Audi Korea

Audi Korea will hold a customer-participating campaign "Audi Venture" at official exhibition halls nationwide from April 10 to June 30 to strengthen the brand experience of visitors to the exhibition hall. This campaign is designed to reinterpret the adventure so that customers can explore the exhibition hall and experience the brand's technology and design. The exhibition hall consists of four brand theme zones: technology and innovation, efficiency, design, and performance, with themed vehicles placed in each zone.

Visiting customers can participate in the campaign by finding key cards hidden inside the vehicle, and collect a total of 32 key cards, eight per vehicle. The collected key cards will be converted into one prize application opportunity for each of the four tickets, and the application will be conducted according to the guidance of the salesperson in the exhibition hall. Prizes will be given by lottery every month, and the first prize will be given an Audi F1 Team Rain Jacket, the second prize will be given a Lego Audi Revolt F1 Team R26 race car, and the third prize will be given a Starbucks drink ticket.

Audi Korea expects customers to intuitively understand brand values and strengthen emotional connections through this program. Detailed information related to the campaign can be found on the MyAudi World application and the official website of Audi Korea. Meanwhile, Audi is set to enter Formula 1 in 2026 and operates a global production network as part of the Audi group including Lamborghini, Bentley and Ducati.

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*This content was translated by AI.

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