*This content was translated by AI.

Singer Lim Young-woong shone in popularity by ranking third in the August Star Brand Reputation survey.
On August 29, Lim Young-woong secured third place in the Big Data analysis results for the August 2026 Star Brand Reputation released by the Korea Corporate Reputation Research Institute. First place went to Lesnne, and second place to BTS.
The Lim Young-woong brand was analyzed with a brand reputation index of 7,240,530, based on an engagement index of 512,038, media index of 1,252,986, communication index of 3,410,942, and community index of 2,064,565. Compared to the brand reputation index of 5,814,144 in July, this represents a 24.53% increase.
Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, analyzed the brand by stating, "The Lim Young-woong brand continues to grow steadily with positive influence alongside the Era of Heroes."


The Korea Corporate Reputation Research Institute measured 213,650,543 pieces of Star Brand Big Data from July 29, 2026, to August 29, 2026. Through consumer behavior analysis, it measured the engagement index, media index, communication index, and community index regarding Star Brands. Compared to the 214,383,945 pieces of Star Brand Big Data from July, this is a decrease of 0.34%.
The brand reputation index was developed through brand big data analysis after discovering that consumers' online habits significantly influence brand consumption. Star brand reputation analysis can measure the relationship between consumers and Star Brands, positive and negative evaluations, media interest levels, and the volume of consumer interest and communication.
Star brand reputation analysis analyzes brands ranked high in brand reputation by applying a big data reputation algorithm to examine relationships with consumers among variety show performers, singers, trot singers, drama actors, movie actors, boy groups, girl groups, and athletes. The recommendation index is included as a weight in the detailed indicators of the Star Brand Reputation Index.

The top 30 rankings for the August 2026 Star Brand Reputation were analyzed as follows: Lesnne, BTS, Lim Young-woong, Yoo Jae-suk, ATEEZ, Ko Yun-jung, Psy, IVE, SEVENTEEN, Curtis, BIGBANG, BLACKPINK, aespa, Stray Kids, John Park, Lee Byung-hun, Nam Joo-hyuk, Kim Do-young, Taeyeon, Gong Hyo-jin, Park Ji-hyun, Lee Sun-min, Jung Ho-yeon, Sung Ri, Lee Chan-won, DAY6, NCT, Yoon Kyung-ho, Lee Dong-wook, and Park Ji-sung.
The top 100 rankings for the August 2026 Star Brand Reputation Big Data analysis were analyzed as follows: Lesnne, BTS, Lim Young-woong, Yoo Jae-suk, ATEEZ, Ko Yun-jung, Psy, IVE, SEVENTEEN, Curtis, BIGBANG, BLACKPINK, aespa, Stray Kids, John Park, Lee Byung-hun, Nam Joo-hyuk, Kim Do-young, Taeyeon, Gong Hyo-jin, Park Ji-hyun, Lee Sun-min, Jung Ho-yeon, Sung Ri, Lee Chan-won, DAY6, NCT, Yoon Kyung-ho, Lee Dong-wook, Park Ji-sung, Lee Seung-cheol, Kim Yong-bin, Kiki, Gong Hyo-jin, Jeon Ji-hyun, SHINee, Lee Jung-hoo, Gong Myung, Shin Dong-yup, Park Eun-bin, EXO, Woozi, Haha, Son Heung-min, Red Velvet, OH MY GIRL, Kim Jong-kook, Jo In-sung, So Ji-sub, Choo Shin-soo, Kim Dong-hyun, Bibi, Seo Jang-hoon, Park Bo-young, Kim Jun-ho, Jang Han-byul, Sung Si-kyung, Ju Woo-jae, Kim Jang-hoon, Byun Woo-seok, Yang Hyeon-jong, Hi-King, Kim Hye-soo, Eom Jeong-hwa, TWICE, Heo Nam-jun, Lee Dae-ho, Kim Tae-gyun, Kim Sook, Noh Yoon-seo, Shin Min-a, I.O.I, Kim Hee-chul, Kim Yuna, Jung Hae-in, Son Na-eun, Park Ji-hoon, Jo Yeo-jeong, Yang Ui-ji, Jo Seung-woo, Park Bo-gum, Hatsu to Hatsu, fromis_9, Choi Ye-na, Lee Sang-i, Seo In-guk, Yoon Ah, Kim Go-eun, Jung Eun-chae, Choo Sung-hoon, LE SSERAFIM, Lee Su-geun, Kang Min-ho, Jang Yun-jung, Kang Dong-won, Lee Young-ja, Yeong-tak, Jeong Jun-won, Kim Hye-jun, and Jo Jjajez.
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*This content was translated by AI.

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